365 Data Use Cases: Data Science and Sports Analytics with Ken Jee


Data Use Cases: Sports Analytics with Ken Jee

Hi, I’m Ken Jee, and on this article, I’ll share perception on my favourite information use case: sports activities analytics.

In my day job because the Head of Data Science at Scouts Consulting Group, I assist enhance the efficiency of athletes and groups by analyzing the information collected on them. I really like my job, and I’m excited to hitch the 365 Data Use Cases collection to share three methods through which information science is utilized within the broader discipline {of professional} sports activities.

You can take a look at our video on the subject under or scroll all the way down to carry on studying.

Winning the Game with Sports Analytics

Data science has solely just lately entered the mainstream with sports activities analytics.

However, it has actually been round because the early 2000s. The most popularized instance is Michael Lewis’s e book “Moneyball” which additionally has a film adaptation. In the e book, the Oakland Athletics face large wage cap cuts. So, they wanted to be very environment friendly with their spending. The protagonist, the crew’s basic supervisor Billy Beane, had to determine a strategy to win with out entry to star gamers.

In actuality, this is without doubt one of the primary methods we presently use information science in sports activities – to assist a crew generate essentially the most wins with the price range constraints that they’ve.

To minimize the lengthy story quick, due to information science and sports activities analytics, the Oakland A’s had an unbelievable playoff run that 12 months, nicely past what may have been anticipated with the price range they’d at their disposal.

At the time, being occupied with gamers that seemingly nobody else wished was extraordinarily towards the grain. But, in all honesty, there may be nonetheless a few of this sentiment in skilled sports activities. Sports are inherently conventional and there are nonetheless quite a lot of superstitions concerned. So, many individuals are uncomfortable with the brand new insights that information science supplies. On the opposite hand, it seems just like the groups that don’t undertake the information will begin racking up losses at an alarming price.

Sports Analytics and Fan Engagement

Another approach that information science can be utilized in sports activities is on the fan engagement facet. It is uncommon that you will notice a broadcast with out some statistics sprinkled into the dialogue or a fascinating information visualization plastered on the display screen.

People typically overlook that information science is about storytelling. And we are able to use the information to provide followers a greater understanding of the sport and make them extra engaged with the content material.

In reality, followers are always discovering new methods to interact with reside occasions, and one of the distinctive methods is thru fantasy sports activities.

Fantasy sports activities in and of itself is sort of a $20 billion market. So, it’s not shocking that there’s a super variety of web sites specializing in the way you decide your personal crew and optimize your roster.

Sports Analytics for Game Outcome Prediction

This takes us to the third approach information science is utilized in sports activities: predicting sport or participant outcomes. In 2018, the Federal Government legalized sports activities betting federally. This implies that every particular person state now has the proper to permit it and arrange regulation round it. This change introduced a growth in curiosity in utilizing information to foretell the outcomes of video games.

Both the followers and the folks operating the sports activities books are always making an attempt to enhance their fashions to make slightly more money. In my opinion, this as an enormous space for the expansion of information science in sports activities. The query is: “Can your model predict game outcomes better than the average person?”

The Future of Data Science and Sports Analytics

Teams now have entry to unbelievable quantities of information that they’ve solely begun to sift by way of. Both the NBA and the NFL have monitoring information that permits groups to know the place all of the gamers and the ball are on the courtroom at any given millisecond.

The development is for groups, followers, and corporations to take a look at sports activities information at an growing price.

We are simply starting to grasp what is feasible with all of this information, and I imagine you will be part of this discovery course of, too.

I hope you loved studying this text. Check out my YouTube channel if you wish to be taught extra about sports activities analytics and the way to break into information science. Looking to start out a profession in information science? Sign up for my course the place I information you thru all of the steps to touchdown a knowledge science job. You’ll learn to create your information science mission portfolio, construct your resume, get an interview by way of networking, succeed through the telephone interview, resolve the take-home check, and ace the behavioral and technical questions.


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